By Lin Cochran
Nobody has ever accused me of being a slow learner until now, but
I wasted a lot of time and money learning how to do something I could
have learned quickly and for free had I only known about publishing
partners.
First, a course exploring self-publishing clarified what I had
always suspected—traditional publishers take all the fun out of it. You do all
that work writing the book, only to end up hating the title and cover they put
on it, because the marketing department has to justify its existence. Two
additional courses and every book I paid hard-earned money for were
unnecessary.
The majority of books on self-publishing are about how they used
to do it. Like most things digital, self-publishing changes every 15 minutes.
Nobody told me the books would be obsolete five minutes before I bought them.
As it turns out, the most expedient way to publish your own book,
be it print or digital, is to go straight to the source. For print books, that
usually means CreateSpace or Lightning Press. I used CreateSpace. Lightning
Press expects you to know what you are doing. For e-books, Kindle and
Smashwords are the way to go. I used both. CreateSpace, Kindle, and
Smashwords act as publishing partners. Your success is their success;
therefore, they all provide complete details for formatting books to be
published through their venues. For free. And when some detail or other
changes, it is announced on their forums or in a blog. They assume we are
participating in their forums and reading their blogs. It is a mistake not to;
they provide free, up-to-date, accurate, possible-to-follow (if not easy)
instructions, and a way to check your work to see if you did it correctly.
You will be amazed at how small errors that would go unnoticed on a computer
screen become glaring zits on the nose of Miss America once viewed in book
form. Just follow the instructions provided by your publishing partner.
To publish a print book, set up an account with CreateSpace and
list the working title. Make up the details as you answer the questions asked
by CreateSpace. This will force you to think like a publisher. This is not easy
for writers, but now you are a writer and a publisher, so learn to think like
both. Head straight for the blogs and forums.
Same for an eBook. Download Amazon’s free how-to style books,
which walk you through formatting your manuscript for both Kindle and
Smashwords. Some details are significantly different, especially when
uploading. Again, blogs and forums fill in the blanks, but I only learned this
after 18 failed attempts to publish Love of my Lives on
Smashwords. Eighteen! before it was accepted into the hallowed
Premium Catalog. I feared slow learning had aged into no
learning.
Every now and then I have to go look on Amazon to make sure the
book is still there. It proves though slow I may be, I’m no sissy.
About the Author
Atlanta native Lin Cochran is author of
three non-fiction books on spiritual principles. She lived in Florida for 30
years, where for she wrote newspaper features and columns for a local
newspaper, and was a columnist for an international magazine. Now she
writes and lives in Salem, South Carolina, with her husband and Lily, a rescued
Labradoodle, plus a rescued tabby cat named Silver.
Love of My Lives is her first novella. It is about
reincarnation, romance, and murder.
Learning to self-publish opened the way to becoming an instructor
at the Osher Lifelong Learning Institute (OLLI) associated with Clemson
University, where in March she will be teaching a short adult-education
course titled, How to Publish an e-book.